Joana Rodrigues

Joana Rodrigues is a digital marketing strategist, personal branding specialist, and founder of PowerAds, a creative agency focused on paid traffic, content strategy, and brand positioning. Through her work, she helps businesses and entrepreneurs grow their visibility, attract the right audience, and turn communication into real results.

With a background in Social Sciences and a strong passion for creativity, strategy, and innovation, Joana combines analytical thinking with a human approach to marketing. Over the past few years, she has worked with brands across different industries, always with a focus on clarity, impact, and sustainable growth.

Alongside her agency work, she is deeply interested in entrepreneurship, communication, and the power of ideas to create change. Returning as a TEDx volunteer reflects her commitment to meaningful conversations, inspiring communities, and projects that bring people together.